AuraCast™
Discover Auracast™ broadcast audio
and keep your hearing connected, smart, and future ready.
We’re here to help you hear your best, now and for years to come. That’s why we stay on the cutting edge of hearing technology to support your health and well-being.
For years, hearing loop systems have been an important resource for enhanced hearing in public spaces like theaters, churches, and airports. They send sound directly to hearing devices equipped with a telecoil (T-coil), providing welcome support to many of our patients. Loops will remain a crucial part of accessible hearing for many years to come; however, there’s an innovation on the horizon:
How do Auracast and hearing loops compare?
|
Feature |
Hearing Loops (T Coil Systems) |
Auracast (Next Gen Bluetooth) |
|---|---|---|
|
How It Works |
A wire loop installed in a venue sends sound out via an electroacoustic signal that can be picked up via a “telecoil” or T-coil in a hearing aid, cochlear implant, or personal “loop listener.” |
An Auracast transmitter broadcasts an audio signal wirelessly via Bluetooth. People with compatible Auracast technology can access the broadcast via an “Auracast assistant” — most frequently a smartphone. |
|
Who Can Use It |
Anyone with a hearing aid or cochlear implant that has a telecoil, and anyone with a personal “loop” listener. |
Anyone with Bluetooth LE Audio-ready hearing aids, cochlear implant, earbuds, or headphones and an appropriate smartphone with Auracast technology. |
|
Where It’s Found |
Public spaces like theaters, conference halls, and places of worship with hearing loops installed. |
Available on certain newer smartphones, TVs, public spaces, and personal listening devices, with more to come. |
|
Sound Quality |
Usually clear, but depends on quality of installation and microphone placement. |
Usually clear but depends on quality of installation. No global standards yet for delay or fidelity. |
|
How to Connect |
Users must activate their “loop” setting for their hearing aid or cochlear implant. |
Users must activate a connection to the Auracast broadcast through their Auracast assistant (smartphone). |
|
Setup Needed? |
Requires physical loop installation in a building or room that meets international standards for the signal. |
Requires a Bluetooth Auracast transmitter (no wiring) and a receiver with an “assistant.” Standards are still in development, and users may need a broadcast “code” to access the correct audio in public spaces. |
|
Future Ready? |
Still common in long established venues, but new loop installations may decline as Auracast offers a more affordable alternative. |
A newer, cost-effective option likely to see wide adoption for improved audio accessibility. |
We recommend that individuals considering cochlear implants choose processors that can receive both Auracast and T-coil signals for enhanced accessibility.
If you have questions about Auracast™ or want a clearer understanding of how it can benefit you, don’t hesitate to reach out — your dedicated team of hearing professionals is here to help.
The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. The Auracast™ word mark and logos are trademarks owned by Bluetooth SIG, Inc. Any use of such marks by Professional Hearing Services is under license. Other trademarks and trade names are those of their respective owners.
Ready to start your journey to better hearing?
Contact our team of dedicated audiologists today and take the first step toward personalized, concierge-level care tailored to your lifestyle. Request your appointment with Professional Hearing Services.
